NEW YORK March 28-30, 2005
DAY 1: MONDAY 3/28/05
Conference Registration
3:00-5:00 PM
Welcoming Reception
5:00-6:00 PM
OPENING KEYNOTE
6:00-7:00 PM
Uncovering Interaction Effects
Jerome Friedman, Stanford University
DAY 2: TUESDAY 3/29/05
Registration and Continental Breakfast
7:30-8:30 AM
GENERAL SESSION
8:30-9:00 AM
Welcoming Remarks
Dan Steinberg, CEO Salford Systems
GENERAL SESSION
9 :00-10:00 AM
"Top 10 Data Mining Mistakes -- and How to Avoid Them"
John Elder, Elder Research, Inc.
Concurrent Sessions
10:00-11:00 AM
Business Application

Jeff Weiner
Carlson Marketing Group
"Developing a Deeper Understanding of Customer Satisfaction with MARS"
Biomedical Application

Shenghan Lai
Johns Hopkins University Medical School
"MARS, CART, TreeNet/MART for Epidemiological Research: Identifying Relationships That Cannot Be Identified In Any Other Way"
Industrial Application

Dennis Newhart
International Steel Group
"Using CART to Analyze and Improve Operating and Quality Issues in the Steel Industry with Perspectives on Six Sigma"
Actuarial Application

Inna Kolyshkina
PricewaterhouseCoopers
"Enhancing Generalised Linear Models with Data Mining"
Morning Break
11:00-11:30 AM
Concurrent Sessions
11:30-12:30 PM
Business Application

Glenn Hofmann
Household International
"Marketing Strategies for Retail Customers Based on Predictive Behavior Models"
Biomedical Application

George Towfic
Clarke College
"Generating a Connected Weighted Graph for the Analysis of HIV Data Using CART 5"
Industrial Application

Linus Nilsson
Capgemini
"Fault Detection in Industrial Process Plants using CART and MARS"
Actuarial Application

Mitchell Prevett
PricewaterhouseCoopers
Richard Brookes
Taylor Fry Consulting Actuaries
"Statistical Case Estimation Modelling - An Overview of the NSW WorkCover Model"
Lunch Break
12:30-1:30 PM
Concurrent Sessions
1:30-2:30 PM
Business Application

Kasindra Maharaj and Robert Ceurvorst
Synovate, Inc.
"Applied Prediction Problems in Financial Services: A Comparison of TreeNet®, Random Forests® and CART®"
Biomedical Application

Wayne Danter
Critical Outcome Technologies, Inc.
"A Comparison of Hybrid CART/TreeNET – Generalized Additive Model and Support Vector Machine Tools for Drug Discovery and Pre-Clinical Drug Development"
Industrial Application

Deborah Burr
Ohio State University School of Public Health
"Models for Recurrence of Low Back Disorder in Industry: A Comparison of Logistic Regression and CART"
Actuarial Application

Lijia Guo
University of Central Florida
"Data Mining Applications in Health Insurance Pricing and Underwriting"
Concurrent Sessions
2:30-3:30 PM
Business Application

Hans Aigner
DATALAB USA
"How to Exploit the Homogeneity of Data or the Homogeneity of Past Experience in High Volume Direct Marketing Programs"
Biomedical Application

Carrie Salafia
Columbia University School of Public Health
"Umbilical Cord Length, Other Placental Growth Measures, Placental Weight and Birthweight"
Financial/Investing

Whitney W. Olsen, MD
Olsen Capital Management
"Does Using CART Need to be Complex? Or, Exploiting the Predictive Structure of Financial Time Series in the Presence of Intermittent High Order Chaos"
Actuarial Application

Charles Pollack
Suncorp Metway
"PRIM for Exploratory Analysis In the Insurance Industry: A Comparison To CART"
Afternoon Break
3:30-4:00 PM
Concurrent Sessions
4:00-5:00 PM
Highlights of 2004


Biomedical Application

Brydon Grant
University of Buffalo Medical School
"Model Drift in a Predictive Model of Obstructive Sleep Apnea"
Financial/Accounting

Arnab Dey and Ritesh Aggarwal
Inductis
"Application of CART in Determining Reserve Levels for Customer Loyalty Points"
Actuarial Application

Sergey Bakin
Suncorp Metway
"CART Plus Linear Models for Actuarial Applications"
GENERAL SESSION
5:00-6:00 PM
Data Preparation and Data Mining: Steps You Should and Should Not Attempt
John Trimble, Wells Fargo Bank, Paul Chu,LPJ Analytic Inc. and Mikhail Golovnya, Salford Systems
Cocktail Reception
6:00-7:00 PM
DAY 3: WEDNESDAY 3/30/2005
Registration and Continental Breakfast
7:30-8:30 AM
GENERAL SESSION
8:30-9:30 AM
Data Mining Implementation: Using CART to Develop a Diagnostic Tool for Erectile Dysfunction
Joseph C. Cappelleri, Pfizer
Concurrent Sessions
9:30-10:30 AM
Business Application

Ali Moazami
MortgageIT Holdings Inc.
Shaolin Li
BlackRock
"Mortgage Business Transformation Program using CART-based Joint Risk Modeling with practical discussion of CART/TreeNet"
Biomedical Application

U. Suryanarayana Murty
Indian Institute of Chemical Technology
"Application of CART for the Control of Bacroftian Filariasis in Andara Pradesh, India"
Financial/Economics

Dominique Haughton
Bentley College
"Determinants of Market Induced Vulnerability: Vietnamese Household Example"
Insurance Application

Lynn Garbee
IntelliClaim, Inc.
"Use of Data-Mining (CART) and Rule-based Methods to Infer Claims Payment Policy from the Analysis of Paid Claims"
Morning Break
10:30-11:00 AM
Concurrent Sessions
11:00-12:00 AM
Business Application

John Trimble
Wells Fargo Bank
"Improving Customer Retention by Identifying Characteristics of Auto Loan Prepayers using Mars"
Biomedical Application

Ramana V. Davuluri
Human Cancer Genetics Program, The Ohio State University
"Identifying Estrogen Receptor a Target Genes Using Integrated Computational Genomics and Chromatin Immunoprecipitation Microarray"
Financial/Economics

Paolo Manasse
International Monetary Fund
"Rules of Thumb" for Sovereign Debt Crises
Actuarial/Fraud Detection

Louise Francis
Francis Analytics and Actuarial Data Mining, Inc.
"Treenet vs Neural Networks: Insurance Fraud Data"
Concurrent Sessions
12:00-1:00 PM
Business Application

David Poole
AT&T Labs - Research
"An Out-of-Memory Implementation of the PRIM Procedure for Massive Datasets"
Biomedical Application

Marsha Wilcox
Boston University Medical School
"Using CART and TreeNet to Discern Models in Genetics: Alzheimer Disease, Alcoholism and Cocaine Addiction"
Environmental

Falk Huettmann
Institute of Arctic Biology. University of Alaska-Fairbanks
"Experiences when applying MARS and CART in the Disciplines of Biodiversity, Conservation and Wildlife Modeling: The GIS Link"
Fraud Detection

Kevin Walsh
Inductis
"Modeling for Fraud Detection and Prevention"
Lunch Break
1:00-2:00 PM
Concurrent Sessions
2:00-3:00 PM
Business Application

Don Cozine
BarnesandNoble.com
"CART for Prim-like Analysis to Augment Predefined Market Zones, Boost Response Rates for Direct Mail Campaigns and to Identify and Exclude Irrelevant Subsections of a Heterogeneous Database from Modeling"
Biomedical Application

Laurent Briollais
Mount Sinai Hospital
"Comparison of Several Tree-based Methods to Detect Complex Gene Interactions"
Methodology

Mikhail Golovnya
Salford Systems
"Novel and Creative Use of Data Mining to Win Two Top Data Mining Competitions"
Actuarial/Text Mining

Inna Kolyshkina
PricewaterhouseCoopers
"Text Mining Challenges and TreeNet: Impact of Textual Information in Claims Cost Prediction"
GENERAL SESSION
3:00-4:00 PM
What's Next in Data Mining?