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    Agenda Information

    *subject to change

    San Diego August 23-25, 2009
          
    DAY 1: SUNDAY 8/23/2009
    Conference Registration
    Starting at 5:45 PM
    WELCOMING MIXER/RECEPTION
    6:00-9:00 PM
    An opportunity to meet with thought-leaders in the data mining community including Adele Cutler, Jerome Friedman, Richard Olshen, Dan Steinberg and more than 20 speakers.
    DAY 2: MONDAY 8/24/2009
    Registration
    7:30 AM - 5:00 PM

    Continental Breakfast
    7:45 - 8:45 AM
    GENERAL SESSION
    8:45-9:00 AM
    Welcoming Remarks

    Dan Steinberg, CEO Salford Systems
    Concurrent Sessions (1)
    9:00-10:00 AM
    Current Events/Finance/Insurance

    Louise Francis
    Casualty Actuary Society and Francis Analytics

    Data and Disaster: The Role of Data in the Financial Crisis
    Advanced Methodology

    Jerome Friedman
    Stanford University

    Fast Sparse Regression and Classification
    Morning Break
    10:00-10:30 AM
    Concurrent Sessions (2)
    10:30-11:30 AM
    Finance/Business

    Darrol Stanley (co-author: Owen Hall)
    Pepperdine University

    Data Mining of S&P1500 Firm Performance
    Utilizing ROE and Tobin’s Q
    Business/Retail

    Greg Makowski
    Golden Data Mining

    Embedded Automatic Model Training and Forecasting in an Enterprise Retail Software Application (with TreeNet)
    Insurance/Biomedical/ Business

    John W. Robinson, M.D., PhD
    Healthcare Management and Statistical Consulting

    A Data Mining Approach (akin to TreeNet) for Risk-Adjusting Healthcare Cost Predictions
    Concurrent Sessions (3)
    11:30-12:30 PM
    Finance/Business

    Dan Steinberg
    Salford Systems

    Interaction Detection and Financial Market Behavior
    Methodology/Insurance

    David Otto and Mikhail Golovnya
    EMB and Salford Systems

    Mini-Tutorial Part 1: Combining Linear and
    Non-Linear Modeling Techniques: Getting the
    Best of Two Worlds (Case Study Example from the Insurance Industry)
    Biomedical/Methodology

    Marsha Wilcox
    Johnson & Johnson

    Using CART & TreeNet to Discern Models in Genetics: Alzheimer Disease, Alcoholism & Cocaine Addiction
    Lunch Break
    12:30-2:00 PM
    Concurrent Sessions (4)
    2:00-3:00 PM
    Finance/Business

    Dr. Edward N Balli
    Financial and Management Solutions and Argosy University

    Insight into Accounting Revenue Errors
    Methodology/Insurance

    David Otto and Mikhail Golovnya
    EMB and Salford Systems

    Mini-Tutorial Part 2: Combining Linear and
    Non-Linear Modeling Techniques: Getting the
    Best of Two Worlds (Case Study Example
    from the Insurance Industry)
    Biomedical

    Richard Olshen
    Co-developer of CART,
    Stanford University

    CART for Selecting Features in Biomedical Contexts
    Concurrent Sessions (5)
    3:00-4:00 PM
    Business/Mortgage

    Sam Dastrup
    (co-author: Richard Carson)

    University of California, San Diego

    The Housing Price Bubble: Data
    Mining to Explain Variations in the
    Fall Across Metropolitan Areas
    Fraud Detection/Insurance/ Methodology

    Louise Francis
    Casualty Actuary Society and Francis Analytics

    Predicting Insurance Fraud while Comparing Data Mining Techniques
    Biomedical/Methodology

    Benjamin Goldstein
    University of California, Berkeley

    Approaches and Considerations for applying
    RandomForests to a Genome Wide
    Association Dataset
    Afternoon Break
    4:00-4:30 PM
    Concurrent Sessions (6)
    4:30-5:30 PM
    Business/Advertising

    Joshua Koran
    Value Click

    Advertising and Data Mining
    Insurance/Biomedical

    Marsha Wilcox
    Johnson & Johnson

    Adverse Events: Side Effects of Medication
    (Insurance Claims dataset, with discussion
    of splitting rule methdology)
    DAY 3: TUESDAY 8/25/2009
    Registration
    7:30 AM - 5:00 PM

    Continental Breakfast
    7:30 - 8:30 AM
    Concurrent Sessions (7)
    8:30-9:30 AM
    Business/Banking

    Jon Farrar
    Union Bank

    The Evolution of Data Analysis in Financial Services: Between the Data and the Deep Blue Sea
    Business/Network Structures

    Ekta Nankani
    University of Western Sydney Australia

    Predictive Analytics That Takes in Account Network Relations: A Case Study of an Enterprise University
    Biomedical

    Steven Fox
    GlaxoSmithKline

    Putting the CART before the Horse; an Example of Biomarker Discovery
    Morning Break
    9:30-10:00 AM
    Concurrent Sessions (8)
    10:00-11:00 AM
    Business/Marketing

    Louise Keely
    The Cambridge Group

    Finding Consumers More Accurately and Actionably Using Data Mining Tools
    Business/Insurance

    Peter Mulquiney
    Taylor Fry Consulting Actuaries

    Taylor Fry Consulting Actuaries
    Using Customer Demand Elasticity to Optimize Insurance Prices
    Biomedical

    Richard Straub
    National Institute of Health (NIH)

    Genes, Cognition and Psychosis: Insights
    from TreeNet and Random Forests
    Concurrent Sessions (9)
    11:00-12:00 PM
    Business/Insurance

    Arnab Dey and Nagendra Shishodia
    EXL Service

    Workers Compensation - Improving Collections/
    Reducing Bad Debt
    Defense

    Salem Benferhat
    Universitè d'Artois

    Data Mining and Detecting Complex Attacks
    Biomedical/Methodology

    John Fontanesi
    UCSD School of Medicine

    Identifying Key Determinates of Quality in Health Care
    Lunch Break
    12:00-1:30 PM
    Concurrent Sessions (10)
    1:30-2:30 PM
    Business/Methodology

    Aaron Davis
    Datalab USA

    High Volume Direct Marketing: Leveraging Feature Selection Within TreeNet
    Defense/Current Events

    Joshua Hill and John Miller
    Institute for the Study of Violent Groups and Sam Houston State University

    Modeling Terrorism Culpability: An Event-Based Approach.
    Environmental

    Grant Humphries
    International Arctic Research Center,
    University of Alaska Fairbanks

    Environmental Predictive Modeling using
    TreeNet: Predictive Modeling of
    Dimethylsulfide(DMS) in the Global Ocean
    Concurrent Sessions (11)
    2:30-3:30 PM
    Business

    Dean Abbott
    Abbott Analytics

    A Business-Centric Solution to Text Mining of Help Desk Data using CART
    Methodology

    Mikhail Golovnya
    Salford Systems

    Modeling Automation Techniques and Competition Wins: Clever Uses of Data Mining to Win Data Mining Competitions
    Environmental/Defense/ Methodology

    Larry Deschaine
    SAIC

    Fusing Information Content of Data-Driven and
    Theoretical-Based Models, Case Study:
    Unexploded Ordinance Discrimination
    Afternoon Break
    3:30-4:00 PM
    GENERAL SESSION
    4:00-4:30 PM